Shopify functions

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The June 2026 Shopify Scripts Sunset: Why Custom Agency Apps Are a Trap

Every Shopify Plus merchant has to migrate off Ruby scripts by June 30, 2026. Agencies are pitching $40K custom Shopify Function builds. Here's why porting your scripts to a bespoke Rust app is almost always the wrong move — and what enterprise merchants should do instead.

Herzel Mishel·April 10, 2026

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