4 articles tagged with “Shopify Plus”
Every Shopify Plus merchant has to migrate off Ruby scripts by June 30, 2026. Agencies are pitching $40K custom Shopify Function builds. Here's why porting your scripts to a bespoke Rust app is almost always the wrong move — and what enterprise merchants should do instead.
Shopify Plus is the best platform for scaling ecommerce revenue. It's also structurally blind to profitability at the order level. Here's why — and what Shopify Plus merchants need to build around it.
Shopify's native analytics and most third-party profit trackers calculate margin using static COGS, averaged costs, and incomplete expense data. Here's what they miss and what real margin intelligence looks like.
Most ecommerce brands track revenue obsessively but manage profit reactively. Profit governance is the operational discipline of enforcing margin rules at the point of transaction — before orders ship, not after reports land.