Free Shipping

2 articles tagged with “Free Shipping”

Am I losing money offering free shipping?

You're losing money on free shipping only when your average order value sits below your break-even AOV. Compute that number, then decide.

Herzel Mishel·June 27, 2026

ShippingFree ShippingAOV

How do I set a free shipping threshold that protects margin?

Set a free shipping threshold with one formula, then lift it above your AOV. Here is the math, worked on a $28 serum, and why round numbers leak money.

Herzel Mishel·June 27, 2026

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