Agentis vs Sellerboard
Quick Verdict
Sellerboard is a profit analytics for amazon and shopify sellers tool. Agentis works after an order is placed and before it ships: within 60 seconds it computes the order's true net margin from NetSuite COGS, freight, fees, and FX, then flags it or holds it before fulfillment under rules you approve. They solve different problems and often run side by side.
By Herzel MishelFounder, AgentisLast reviewed
The Core Difference
Sellerboard excels at profit analytics for amazon and shopify sellers. That is its job, and the strengths and limitations below are judged on margin protection only, not on everything the product does.
Agentis sits at a specific point in the order lifecycle: between order placed and order shipped. Within 60 seconds of each order on your Shopify, Shopify Plus, or SHOPLINE store, it computes true net margin using live COGS from Oracle NetSuite plus freight, fees, and FX. Orders below your margin floor are flagged with the leak and a recommended fix, or automatically held before fulfillment under rules you approve, and every decision is logged to the Evidence Ledger.
The result: you catch a below-margin order while it can still be fixed, instead of finding it at month-end close.
Feature-by-Feature Comparison
| Feature | Agentis | Sellerboard |
|---|---|---|
| True net margin on every order (COGS, freight, fees, FX) | ||
| COGS tracking | ||
| Margin alerts | ||
| Shopify Plus integration | ||
| NetSuite / ERP integration | ||
| Freight cost modeling | ||
| FX rate adjustment | ||
| Holds below-margin orders before they ship | ||
| Profit dashboard | ||
| Ad attribution | ||
| LTV analytics |
Why choose Agentis
- Computes true net margin on every order within 60 seconds of it being placed
- Holds below-margin orders before fulfillment under rules you approve, or flags them with a recommended fix
- Uses live COGS from Oracle NetSuite (commonly via Celigo)
- Includes freight, payment fees, and FX in each order's margin
- Works after the order is placed, so the shopper's checkout is untouched
- Works with Shopify, Shopify Plus, and SHOPLINE, and logs every decision to an Evidence Ledger
When to choose Sellerboard
Choose Sellerboard if you're primarily an Amazon seller who needs FBA profit tracking and fee calculations. For Shopify and Shopify Plus merchants who need per-order margin checks with live NetSuite COGS before orders ship, Agentis is the better fit.
Sellerboard Strengths
- Strong Amazon profit tracking with FBA fee calculations
- Affordable pricing for small sellers
- Good expense tracking and cost management
- Multi-marketplace support (Amazon US, EU, etc.)
Honest Assessment
Where Sellerboard falls short for margin protection
- Primarily Amazon-focused; limited Shopify Plus support
- No way to flag or hold a below-margin order before it ships
- No ERP integration (NetSuite, SAP)
- Not designed for mid-market merchants or complex cost structures
Frequently Asked Questions
What is the difference between Agentis and Sellerboard?
Sellerboard is primarily an Amazon profit analytics tool that also supports Shopify. Agentis works with Shopify, Shopify Plus, and SHOPLINE, with live COGS from Oracle NetSuite, and checks each order's true net margin after it is placed and before it ships. Sellerboard reports on Amazon profits; Agentis acts on individual store orders. Sellerboard's strengths are Amazon profit tracking with FBA fee calculations, expense tracking and cost management, and multi-marketplace support. Its limitations for a Shopify Plus merchant are limited Shopify Plus support, no order-level margin hold, no ERP integration with NetSuite or SAP, and a design aimed at smaller sellers rather than complex cost structures. Agentis computes each order's net margin from NetSuite COGS, freight, fees, and FX within 60 seconds and flags or holds the ones below your floor before fulfillment. The choice depends on where your revenue lives. If you sell mainly on Amazon and need FBA-aware unit economics, Sellerboard fits. If your own store is your primary channel and below-margin orders are shipping from it, Sellerboard was not built for that problem.
Does Sellerboard work with Shopify Plus?
Sellerboard has basic Shopify support but is primarily designed for Amazon sellers. It lacks deep Shopify Plus support, NetSuite COGS sync, and any way to act on individual orders before they ship. Sellerboard's core strength is Amazon profit tracking with FBA fee calculations and multi-marketplace support. Those capabilities are built around the Amazon fee structure rather than a Shopify store's order flow. A Shopify Plus merchant with a NetSuite back office typically needs COGS to come straight from the ERP, freight and FX reflected in each order's cost, and a margin check before orders ship. Sellerboard offers none of these, and it is not designed for mid-market merchants or complex cost structures. Agentis is built for exactly that stack, checking every order within 60 seconds of it being placed. If Shopify Plus is a secondary channel next to Amazon, Sellerboard's basic support may suffice; if it is your main channel, look at tools designed for it.
Related Solutions
Agentis Solution
Shopify Plus Profit Analytics
Go beyond Shopify's native reporting. Agentis computes true net margin on every Shopify Plus order within 60 seconds, using live NetSuite COGS, freight, fees, and FX, and flags or holds below-margin orders before they ship.
Agentis Solution
Ecommerce Margin Protection Software
Per-order, per-SKU, and per-channel profitability from your ERP, logistics, and FX data, checked on every order within 60 seconds so below-margin orders can be stopped before fulfillment.
Free Audit
See exactly how much margin is leaking through your orders
Our 7-day profit audit quantifies the gap between what you're currently making and what you should be making, at no cost.
No credit card required · Setup in under 30 minutes
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