Agentis vs Sellerboard
Quick Verdict
Sellerboard is a profit analytics for amazon and shopify sellers tool. Agentis is the only platform that enforces profit floors in real-time at Shopify Plus checkout, evaluating live COGS, freight zones, and FX rates in under 10ms before an order is confirmed. They solve fundamentally different problems.
By Herzel MishelFounder, AgentisLast reviewed
The Core Difference
Sellerboard excels at profit analytics for amazon and shopify sellers. It gives you visibility into what happened after orders are placed, helping you understand trends and make better decisions over time.
Agentis operates at a different layer entirely. Every checkout on your Shopify Plus store is evaluated against your live profit floor, pulling real COGS from NetSuite, applying freight zone costs, and adjusting for live FX rates, in under 10ms. Orders that fall below your margin threshold are blocked or modified before they're confirmed.
The result: you stop losing money on every unprofitable order, not just understand that you lost it.
Feature-by-Feature Comparison
| Feature | Agentis | Sellerboard |
|---|---|---|
| Real-time checkout enforcement | ||
| COGS tracking | ||
| Margin alerts | ||
| Shopify Plus integration | ||
| NetSuite / ERP integration | ||
| Freight zone modeling | ||
| FX rate adjustment | ||
| Checkout order blocking | ||
| Profit dashboard | ||
| Ad attribution | ||
| LTV analytics |
Why choose Agentis
- Blocks below-margin orders before they are confirmed. No post-purchase regret.
- Syncs live COGS from Oracle NetSuite via Celigo in real-time
- Applies freight zone cost modeling per shipment destination
- Adjusts for live FX rates on international orders automatically
- Evaluates every checkout in under 10ms with zero customer friction
- Purpose-built for Shopify Plus mid-market merchants ($1M–$50M GMV)
When to choose Sellerboard
Choose Sellerboard if you’re primarily an Amazon seller who needs FBA profit tracking and fee calculations. For Shopify Plus merchants needing real-time margin enforcement with NetSuite integration, Agentis is the better fit.
Sellerboard Strengths
- Strong Amazon profit tracking with FBA fee calculations
- Affordable pricing for small sellers
- Good expense tracking and cost management
- Multi-marketplace support (Amazon US, EU, etc.)
Honest Assessment
Where Sellerboard falls short for margin protection
- Primarily Amazon-focused; limited Shopify Plus support
- No real-time checkout enforcement capability
- No ERP integration (NetSuite, SAP)
- Not designed for mid-market merchants or complex cost structures
Frequently Asked Questions
What is the difference between Agentis and Sellerboard?
Sellerboard is primarily an Amazon profit analytics tool that also supports Shopify. Agentis is a real-time checkout margin enforcement platform built specifically for Shopify Plus merchants using NetSuite. Sellerboard reports on Amazon profits; Agentis prevents margin loss at Shopify checkout. Sellerboard’s strengths are Amazon profit tracking with FBA fee calculations, expense tracking and cost management, and multi-marketplace support. Its limitations for a Shopify Plus merchant are limited Shopify Plus support, no real-time checkout enforcement, no ERP integration with NetSuite or SAP, and a design aimed at smaller sellers rather than complex cost structures. Agentis evaluates live NetSuite COGS, freight zones, and FX rates at checkout and blocks orders that fall below your profit floor. The choice depends on where your revenue lives. If you sell mainly on Amazon and need FBA-aware unit economics, Sellerboard fits. If Shopify Plus is your primary channel and margin leakage happens at checkout, Sellerboard was not built for that problem.
Does Sellerboard work with Shopify Plus?
Sellerboard has basic Shopify support but is primarily designed for Amazon sellers. It lacks Shopify Plus checkout integration, NetSuite COGS sync, and real-time enforcement capabilities that Agentis provides. Sellerboard’s core strength is Amazon profit tracking with FBA fee calculations and multi-marketplace support. Those capabilities are built around the Amazon fee structure rather than the Shopify Plus checkout. A Shopify Plus merchant with a NetSuite back office typically needs COGS to sync automatically from the ERP, freight zones and FX rates to be reflected in landed cost, and a profit floor enforced before an order confirms. Sellerboard offers none of these, and it is not designed for mid-market merchants or complex cost structures. Agentis is built for exactly that stack, evaluating every checkout in real time. If Shopify Plus is a secondary channel next to Amazon, Sellerboard’s basic support may suffice; if it is your main channel, look at tools designed for it.
Related Solutions
Agentis Solution
Shopify Plus Profit Analytics
Go beyond Shopify’s native reporting with real-time margin intelligence that factors in live COGS from NetSuite, freight zone costs, and FX rates.
Agentis Solution
Ecommerce Margin Protection Software
Real-time visibility into per-order, per-SKU, and per-channel profitability using live data from your ERP, logistics, and FX systems.
Free Audit
See exactly how much margin is leaking through your checkout
Our 7-day profit audit quantifies the gap between what you're currently making and what you should be making, at no cost.
No credit card required · Setup in under 30 minutes
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